The holiday season filled with flowers, heart-shaped candies and sweet chocolates is right around the corner, but for Ryan ’11 and Christie Novak ’11, Valentine’s Day means much more than one day out of the year for a few reasons. …
Spending Tips for Valentine’s Day
Valentine’s Day is next week and for those who will observe the loving occasion, it means shelling out some cash. While Americans will not spend as much as they do during the holiday season, Valentine’s Day still ranks among the…
How Marketing to Singles May Be Good for Small Businesses
One is no longer the loneliest number, and small business marketers should take notice. Each year, businesses spend billions of dollars competing to market to couples, especially around holidays like Christmas and Valentine’s Day. However, singles are one of the largest,…
A Very Special Syracuse Valentine’s Day
When you think Valentine’s Day, what comes to mind? For most people, this day brings visions of chocolates, roses, candlelight dinners, and potentially sharing some jewelry. Though this is true, my February 14th was a bit different this year. Instead…