virtual dressing room

First-of-Its-Kind Research Offers Guidelines on Virtual Fitting Room Effective Delivery

Virtual reality technology is revolutionizing the online shopping experience by allowing consumers to directly visualize themselves in merchandise through virtual fitting rooms (VFR). While some retailers are rejoicing at the new tech, others are concerned VFRs will decrease sales and…

research-news

Whitman Research News – Fall 2018

The Whitman Research Newsletter highlights awards, honors, new research and more from Whitman’s research faculty. It is published bi-monthly. Send your research inquiries/highlights to Michel Benaroch, associate dean for research and doctoral programs. Awards and Honors Alejandro Amezcua, assistant professor of…

News banner

New Faculty Members Join the Whitman School

Syracuse University’s Martin J. Whitman School of Management has added seven faculty members to its team for the 2017-18 academic year. Joel Carnevale is assistant professor of management, who will teach management and organizational behavior courses. His research interests include employee…