Voices of the Whitman School of Management
Originally from Rochester, N.Y., Michael Palermo chose the Whitman School of Management so he could gain the necessary skills to make a transition from personal finance to investment management. With the combination of a well-structured finance curriculum, unparalleled student resources, and cutting-edge technology, Palermo knew Whitman was the right place for him to study investment management.
“The Experiential Learning program has greatly impacted my ability to add value to a loosely-defined project in my new career in Marketing at Carestream Health. For example, if two years ago my supervisor had given me a file of data and said, ‘Find something useful that we can do with this,’ I would have had no idea where to start. But that exact scenario happened to me early on, and I found that I had a lot of ideas that could positively impact our business.
After spending seven years in L.A. as a talent agent, Lauren Hunter enrolled in Whitman’s dual marketing and media management degree program because she recognized the value of studying in such a diverse academic environment and gaining solid professional relationships.
“My hands-on experience at 20th Century Fox in the International Home Entertainment Catalog Marketing Department gave me great insight into brand management. I worked on Fox Filmed Entertainment and MGM’s catalog titles that have been available in home entertainment formats for more than 18 months. During my time at Fox, I was able to play a role in development of key strategic marketing, digital marketing, video-on-demand, electronic sell- through plans for release campaigns ranging from $750K to $8 Million.