headshot of Hyoryung Nam

Assistant Professor of Marketing Shares Her Fascination With Data-Driven Marketing

Number-driven data has always been fascinating to Hyoryung Nam, Ph.D., who joined the faculty at Syracuse University’s Martin J. Whitman School of Management as an assistant professor of marketing in August 2020.  “Data matters. Data is the basic building block…

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Whitman School Collaborates with Staples to Analyze Supply Chain Management Opportunities

The H.H. Franklin Center for Supply Chain Management at the Martin J. Whitman School of Management at Syracuse University is collaborating with Staples, Inc., in the first of its kind relationship to bring innovation and new research to the supply chain field. The collaboration will allow Whitman School…