College launches cooperative venture with Agency for International Development to assist Escuela de Administracion y Finanzas in Medellin, Colombia

College launches cooperative venture with Agency for International Development to assist Escuela de Administracion y Finanzas in Medellin, Colombia Throughout the sixties, the College pursued in its global mission energetically, stimulated by new and ambitious national priorities. Economic development in…

First “foreign productivity” programs offered for Marshall Plan administrators. Over the next 30 years, thousands of managers from more than 100 countries participate in programs for international managers.

First “foreign productivity” programs offered for Marshall Plan administrators. Over the next 30 years, thousands of managers from more than 100 countries participate in programs for international managers. In 1951 the College offered its first international management training program—the first…

Postwar influx of students requires expanded faculty and new courses in industrial and labor relations, aviation, and international management.

Postwar influx of students requires expanded faculty and new courses in industrial and labor relations, aviation, and international management. In 1945, with the G.I. Bill as a spur, veterans flooded the campus, dramatically changing the character of the university. Enrollments…

Automaker H.H. Franklin endows Franklin Chair in Transportation

Automaker H.H. Franklin endows Franklin Chair in Transportation The business community had supported Wharton from the project’s outset. A resolution by the Syracuse Chamber of Commerce applauded the University for “service rendered to the community in establishing the new School…

School awards first B.S. degree to Ulderico Cornelio, of Milan, Italy.

School awards first B.S. degree to Ulderico Cornelio, of Milan, Italy. Even during these early years, the School offered a broad range of four-year programs leading to a baccalaureate degree, as well as two-year certificate programs. The four-year programs included…

School of Business Administration opens for fall semester; John H. Wharton named director.

School of Business Administration opens for fall semester; John H. Wharton named director. In the year 1919, the Americans stood on the threshold of unparreled prosperity and promise. During the Great War, just ended, they had tipped the balance in…

Professor Fran Tucker headshot

Fran Tucker Seeks to Teach Students that Learning is an Iterative Process, not a Memorize and Repeat Game

Fran Tucker, associate professor of marketing and supply chain and co-chair of the Salzberg Memorial Program at Syracuse University’s Martin J. Whitman School of Management, spent her childhood moving every three years with father’s job at General Electric. “Pittsfield, Cleveland,…

Recreational Cannabis Legalization A Substitute for Alcohol, Not Tobacco

A new study forthcoming in Marketing Science indicates although recreational cannabis legalization (RCL) significantly increases cannabis online search volume, the increase comes from adults only, not the younger demographic. RCL also influences the alcohol and tobacco industries asymmetrically: it reduces…