Karen Kim is a communication assistant at the Martin J. Whitman School of Management. She is a senior at Syracuse University majoring in Marketing Management and Public Relations. In her spare time, Karen enjoys traveling, taking photographs and playing with her dachshund.
Karen Kim is a communication assistant at the Martin J. Whitman School of Management. She is a senior at Syracuse University majoring in Marketing Management and Public Relations. In her spare time, Karen enjoys traveling, taking photographs and playing with her dachshund.
Crowdfunding has given small businesses the opportunity to raise capital and turn their entrepreneurial dreams into a reality. For young millennial entrepreneurs, this form of capital is accessible as opposed to solely seeking investment from angel investors or venture capitalists.…
Social media is a very accessible marketing tool for any student entrepreneur. Online platforms have allowed brands and consumers to connect, engage and build relationships at a faster rate. Social media is also now influencing purchase decisions. According to a…
Kickstarter is a crowdfunding platform through which entrepreneurs can raise capital for their ideas. This new form of funding has given young entrepreneurs more access to capital. Dylan Kim, senior psychology major and marketing minor at Syracuse University, used Kickstarter…