Whitman Voices

Introduction

Featured Alumni Entrepreneur: Jordan Fox ’13

Featured Alumni Entrepreneur: Jordan Fox ’13

Jordan Fox

Jordan Fox ’13, the president and founder of Make Me Proud Digital Corporation (MMP Digital), is a lifelong learner and future-minded thinker.

Fox began his career at SocialCode, then the largest social media buying agency in the world, before joining VaynerMedia, the vaunted brand-building agency. During this time, he worked with clients like Chase, Verizon, Reckitt Benckiser and more. At 26, Fox left the agency world to launch his own business, MMP Digital.

In naming MMP, Fox was inspired by his grandfather, Arthur Dock, who would always say to him, “Make me proud.” Fox founded MMP Digital with a mission to improve the outdated practices and processes of the traditional business model. Core to this mission was departing from the red tape, bloated payrolls, and unnecessary overhead that, in his experience, worked to the detriment of both clients and employees alike. Instead, Fox sought to create a new model comprised of specialized collectives of remote freelancers who could work on their own terms, have an ideal work-life balance, and be assembled and configured based on the needs of clients.

Fox’s first client at MMP was musician Alicia Keys. Fox led global digital strategy across all of Alicia’s digital platforms, reaching an audience of 80MM+. He built smarter work streams while managing Alicia’s in-house creative team, her digital agency and her record label marketing team. 

Since officially launching in 2019, MMP has signed 20+ clients across different industries including sports, music, advertising and consumer packaged goods. In addition, MMP recently launched a new podcast called At The Core. This podcast features raw, intimate and vulnerable conversations with media and business leaders, such as AJ Vaynerchuk, David Meltzer, Ryan Harwood and more. Our conversations are honest and reflect both the beauty and struggles of personal and professional life.

When not working on MMP, Fox stays involved with non-profit organizations. He is a member of the Board of Directors for the Brooklyn Youth Sports Club, Co-founder of the Confronting Anti-Semitism Network, and the communications and social media chair for Syracuse University’s NYC Alumni Club. He was selected for the ADL Glass Leadership Committee of 2020-2021 and the judges’ panel for the 2020 Reggie Awards presented by the Association of National Advertisers. Recently, Fox was invited by the Interactive Advertising Bureau to help create the organization’s new social media certification course. 

Jordan is an avid golfer, who recently won his Club Championship at Lake Success Golf Club. He lives in Long Island with his wife, Alison.  

 

Jordan Fox
Latest posts by Jordan Fox (see all)